Home value pages work
Homeowners want to know what their home is worth. A home-value landing page captures that intent.
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Google Ads for Real EstateGoogle Ads for Real Estate Seller Leads
Seller-lead PPC for agents and brokers — home-value and “sell my house” campaigns that bring listing appointments, not just email addresses.
what is my home worthhome value estimatesell my housebest realtor to sell my home
Why it’s different
What makes Google Ads for real estate seller leads different
Lead quality varies
Some sellers are 12 months out. We tag and track leads so your follow-up focuses on the hottest.
Compliance
Housing ad rules limit targeting. We rely on keywords and creative instead.
Keyword strategy
Searches we target for real estate seller leads
Real examples of the searches we bid on — and the ones we block so your budget isn’t wasted.
We target searches like
what is my home worthhome value estimatesell my housebest realtor to sell my homelisting agent near mehow much can i sell my house forsell house fastrealtor commissionhome appraisal near metop real estate agent
We block searches like
zillow zestimatehome value appreal estate schoolrealtor jobshouse for renthome insurance
Listing lead PPC for agents
Google Ads for real estate seller leads should bring conversations, not just form fills. We build home-value funnels, connect them to your CRM and track which leads become listings.
How we work
From free call to a steady flow of leads
Free strategy call
We learn your business, service area, budget and goals, and tell you honestly if Google Ads fits.
Research & plan
Keyword, competitor and cost research for your market, plus a campaign plan.
Build & launch
Tracking first, then campaigns, ads and landing pages.
Optimize & grow
Weekly improvements and budget moved toward what brings real customers.
FAQ
Questions about Google Ads for real estate seller leads
Are seller leads better than buyer leads?
For most agents, yes — listings usually pay more. We often start with sellers.
Can leads be texted automatically?
Yes, with your CRM or a follow-up tool.
Do you follow housing ad rules?
Yes, every campaign is built inside Google’s housing policies.
More Real Estate services
Other Google Ads services for real estate
Google Ads for Real Estate Buyer LeadsHome buyer leads by areaLearn more →Google Ads for Home Buying InvestorsMotivated seller leadsLearn more →Google Ads for Mortgage BrokersPurchase and refinance leadsLearn more →Google Ads for Property Management CompaniesOwner leads for rental managementLearn more →All Google Ads for Real EstateBack to the real estate overviewView overview →
Ready for more real estate seller leads leads from Google?
Book a free 30-minute strategy call. We’ll look at your market, your budget and your current ads, and tell you honestly whether Google Ads is the right next step.